Spoiler alert: That “Blue Razz” buzz might be more than just caffeine.
A recent labeling mix-up has sparked a nationwide recall — and some very confused consumers — after High Noon vodka seltzers were mistakenly shipped out in cans labeled as Celsius energy drinks.
The mix-up happened when a packaging supplier accidentally sent empty Celsius “Astro Vibe Sparkling Blue Razz” cans to High Noon’s facility. Those cans, intended for a non-alcoholic energy drink, were instead filled with alcoholic High Noon vodka seltzer — and shipped out to retailers in multiple states, including Ohio.
While no injuries have been reported, the confusion caused quite a stir.
“I thought I was getting energized, but I was just… vibing harder than expected,” joked one Reddit user who said they felt “oddly relaxed” after finishing a can.
The mislabeled drinks were included in High Noon Beach Variety 12-packs between July 21 and July 23, and may have been sold in Florida, New York, South Carolina, Virginia, Wisconsin, and yes — Ohio. High Noon’s parent company, E&J Gallo, issued a voluntary recall and is working with the FDA to prevent further distribution.
So how do you know if your energy drink is actually a party starter in disguise?
- Look for silver-lidded Celsius cans (most real Celsius cans have black lids).
- Check the lot code at the bottom of the can:
L CCB 02JL25 2:55 – 3:11. - If you’re holding a High Noon 12-pack, check for codes:
L CCC 17JL25 14:00 – 23:59orL CCC 18JL25 00:00 – 03:00.
If you have any of these, you’re encouraged to not consume them and contact High Noon’s consumer relations team for refund info.
Celsius has clarified that they were not involved in the error and don’t produce alcoholic products. But thanks to the mix-up, the internet is now full of memes joking about energy drinks that go way too hard.
“Introducing the new pregame pre-workout.”
“Blue Razz that ends in blackout.”
“Drink Celsius, do CrossFit, fail a breathalyzer.”
Jokes aside, this was a serious safety concern — especially for consumers trying to avoid alcohol for health, religious, or legal reasons. The companies involved acted quickly, and no adverse incidents have been reported.
Still, one thing’s clear: when you reach for a can to fuel your hustle, it shouldn’t accidentally start your happy hour.
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